What Does the Science Say?   |   Comcast Advertising/Mnemonic   |   Creative Director

What Does the Science Say? is an educational anti-vape PSA for Montgomery County Health and Human Services that takes a fresh approach to prevention. Led by a quirky, science-guy host, the spot breaks down what vaping really does to your body—no scare tactics, just straight facts—empowering teens to make informed decisions on their own terms.

Note: This project was created by Mike Fitzgerald prior to founding Good Video, while serving as Creative Director at Comcast Advertising/Mnemonic. Shared here solely for portfolio and demonstration purposes. Music was licensed by the client/agency and is included for reference only.