More Than a Car  |   The Extra Mile

This 30-second commercial for JJ’s Auto Service Center, the go-to repair shop for drivers in Waldorf, Maryland, reminds us that a car is never just a car. It’s school drop-offs. Work commutes. Weekend getaways. And when life gets interrupted by a breakdown, you need someone who sees the bigger picture. Paired with JJ’s reputation for honesty and craftsmanship, the message is clear: you and your car deserve a expert who gets you.

Note: This project was created by Mike Fitzgerald prior to founding Good Video, while serving as Creative Director at Comcast Advertising.  Shared here solely for portfolio and demonstration purposes. Music was licensed by the client/agency and is included for reference only.